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A pair of grey 990v7 sneakers sitting on a grey studio backdrop.
Dad’s Back.

The Made in USA 990v7, available November 6th.

New Balance Made in USA footwear contains a domestic value of 70% or more. Made in USA makes up a limited portion of New Balance’s US sales.

A pair of grey 990v7 sneakers sitting on a grey studio backdrop.
Dad’s Back.

The Made in USA 990v7, available November 6th.

New Balance Made in USA footwear contains a domestic value of 70% or more. Made in USA makes up a limited portion of New Balance’s US sales.

Featured Collections

The Flat Breeze

Classic & sporty.

The Flat Breeze

Classic & sporty.

New Balance Exclusives

The Crimson Fog footwear pack. Available online and in-store, only at New Balance.

New Balance Exclusives

The Crimson Fog footwear pack. Available online and in-store, only at New Balance.

The Made Collection

The 950

The 950

An instant classic. Worn by Cooper Flagg.

An instant classic. Worn by Cooper Flagg.

Complimentary Shoebox Clicker

Complimentary Shoebox Clicker

Receive a free shoebox-shaped clicker when you purchase 9060, 2010 or 204L adult footwear*

Receive a free shoebox-shaped clicker when you purchase 9060, 2010 or 204L adult footwear*

Apparel

Accessories