Rich Paul x New Balance 550


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Grey Violet with Midnight Violet
Colour: Grey Violet with Midnight Violet

Rich Paul x New Balance 550


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Available 14/07/2023 at 11:00 (Asia/Kuala_Lumpur)
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Agent and CEO Rich Paul shows off exactly why his influence is industry defining with his second collaborative take on the 550, inspired by youthful, all-encompassing feelings of affection. The ‘Forever Yours’ 550 combines elevated material construction with a palette of purple, pink, and navy blue. The 550’s standard leather upper is swapped out for suede, rendered in a soft yet striking shade of purple. This soft, luxurious approach to the 550’s classic court style is rounded out with graphics featuring the collection’s romantic imagery and co-branded details.

  • ‘RP’ rose logo at heel
  • Co-branded tongue label with rose graphic and ‘Forever Yours’
  • Contrast stitching
  • Custom packaging
  • Alternate lace option
  • Pig Skin
Size & Fit
  • Suede upper with mesh accents at heel and ankle collar
Style #: BB550RR1
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